Resonance uses the Amplifier Store to store personalization data and send it to your application when requested by the SDK. The Amplifier Store determines which experience should be shown to which user, and sends back the right data. Cloud accounts use a shared instance of Amplifier Store. Accounts that require even faster latency and more control of their data can use a private instance of Amplifier Store, deployed in their own cloud environment.
The set of fields that can be configured for a given experience. For example, a CTA experience could have a "text", "href", and "color" as the configurable fields.
Each time a Resonance customization is served to a user, this is an impression. If 5 customizations are served to a user on a single screen, then there are 5 impressions recorded by Resonance